Why you must utilize LinkedIn to climb the career ladder
The corporate career ladder is not an easy path to climb when you are just starting out. People who have had to distinguish themselves over the years have had to meet certain threshold and requirements before moving up the ladder.
As the times keep changing and the trend in the corporate world continues to remain dynamic, new ways of moving up the corporate ladder are emerging. One of such techniques is LinkedIn profile writing and resume writing.
LinkedIn is the world's number one job search platform. But it is so much more than searching for jobs if you know your way around it.
From the moment you set up your profile, a well written LinkedIn account becomes your marketing tool that would need constant tweaking to be able to attract both the type of client's you want and the variety of employers you seek. But how do you use this account to climb the corporate ladder like your resume?
A LinkedIn account is like a resume that allows employers and client to have a sneak peek into your world and see what you have to offer. It’s why you have to get it right, starting from;
Title or headline
On LinkedIn, when people type on search engines, they are not always looking for just names of people 96% of the time. They are looking for the people with the best headline and tag for the work they do. Add this to your current location, and you will be on top of the list of consultants.
LinkedIn profile writing is why you need to optimize your title to put you ahead of the food chain.
Make use of relevant keywords
Keywords are like gold on LinkedIn. Whether you are using software to generate them or going through other professional profiles in your field to get them, you can't be seen without the right keywords that relate to your skill description.
Keywords makes you rank higher as well on search engines in LinkedIn. As soon as someone types the right keywords in your location, your name pops up as a trusted name in the field.
There are over a million groups on LinkedIn posting relevant content regarding your skill, business, etc., making a useful contribution in the comment section can go a long way in helping you build new connections.
If you're aiming to build a sizeable number of followers, you have to use groups on LinkedIn more often than you use them on your WhatsApp for example. The reason is because; LinkedIn groups are full of employers looking to seize a budding talent.
In conclusion, we have mentioned the importance of maximising your account to be able to use LinkedIn and move up the career ladder, but it's essential to stay through to some keywords usually mentioned by job seekers.
Most profile on LinkedIn comes with this tag or keyword, and it is up to you to put it to good use when an employer on LinkedIn connects with you via a job.
If a client contacts you via LinkedIn, and he keeps quality service as a tag or keyword on your profile to his heart. It is essential to live up to that billing in other to facilitate movement in the corporate ladder.
There is so much your LinkedIn profile account can do for you in the corporate world.
5 COMMANDMENTS OF GOOD RESUME WRITING
Resume writing is an exciting part of writing most people don't want to admit or are too scared to pen down. It's always going to be a case of whose person's resume is scannable in the long run, so why not make yours stand out.
Maybe it's because most people who have tried drafting a resume have ended up disappointed after not landing their dream job. It happens to the most of us, even professionals, especially when you don't know what an employer seeks.
Today we will look at five commandments of resume writing that every employer is looking for;
Use a reverse chronological or combination template
Using a template while writing a resume not only makes your work organized, it also makes tailoring your most recent work experience or skill to what an employer wants to see.
Finding a template is where a reverse chronological template or a combination template comes in handy. Depending what you are trying to sell to your employer, you might have to pick one of both.
If you're going to use a reverse chronological resume, you must make sure your work experience is highlighted more. It must be placed immediately after your contact, very easy to read, and suits the type of candidate you're applying as.
Under a combination resume, the emphasis is on skills and relevant work experience aligned with the job. There isn't any time for lengthy stuff that is boring to an employer.
It also carries skill validation, achievements on relevant skills associated with the job. Candidates who use this type of resume are experienced professionals and people who change jobs often.
Limit to one page for most jobs
Has anybody ever told you brevity is vital? Yes, it is. If you're looking to stand out in a pile of resume an employer is going through, you have about 6 seconds to capture his attention and not waste his time.
In those moments, he would have scanned your resume and concluded on if you are the candidate to jump to the next stage.
Stick to the basics
When you write your resume, don't be too quick to assume or impress with ambiguous words. Keep it simple and understandable so that your employer can quickly assimilate the type of candidate you are.
Use bullet points
A bullet point is as essential as highlighting your skills or achievements. How are you going to present them to capture the reviewer's attention if not with bullet points?
The bullet point is the best way to portray those qualities and skills you have to your employer.
Make your name and information visible
This commandment highlights how important the type of font you use matters to your employer. You don't want to be writing your name, and contact number in a lethargic font don't you? Place high significance on the type of font you use next time you are drafting your resume.
The font size is also essential as well. Make it bold enough that a man having difficulty with sight could easily see that your name and contact is present on your resume.